Reed Media BlogOur latest posts on social media, digital strategy and more.
For authors and publishers, content is their bread and butter. But content no longer just mean the products they publish – it also means marketing. So how do we build an effective content strategy? This question was addressed at the 2015 London Book Fair Publishing for Digital Minds Conference.read more
Education is the next social media boom. The way in which we learn is primed to burst out of the school gate and onto the information superhighway towards the artificially intelligent platforms of tomorrow. Are we prepared for the challenges and opportunities?read more
There is no longer a battle between social media and mainstream marketing. Social media is the mainstream. Facebook has over 1.4 billion users, Twitter has over 300 million monthly active users, and people spend more time on social networks than they do on email. Are you up to speed yet?read more